Quality Gate

Score your content for AI citability using E-E-A-T signals and the AI Citability Score.

Last updated August 31, 2026

The Quality Gate evaluates your content against the signals that determine whether AI engines cite it in their answers. It produces an AI Citability Score for each page on your site.

AI Citability Score

The AI Citability Score (0-100) measures how likely an AI engine is to use a page as a source when answering a related question. It’s derived from:

  • E-E-A-T signals - Experience, Expertise, Authoritativeness, Trustworthiness indicators (author bios, original research, citations, publication dates)
  • Question-answer structure - Does the content clearly answer questions in a format AI engines can parse?
  • Entity coverage - Does the content cover the right concepts with appropriate depth?
  • Structured data - Is FAQ schema, Article schema, or HowTo schema present?
  • Freshness - Is the content recently updated?
  • Competing content - Are better-sourced pages ranking for the same queries?

Running the Quality Gate

  1. Go to Quality Gate.
  2. Select pages to evaluate (or Evaluate All Crawled Pages).
  3. Click Run Quality Gate.

Each page receives a score and a breakdown by dimension.

Score thresholds

Score Interpretation
80-100 High citability - strong candidate for AI citations
60-79 Moderate - likely cited for some queries, gaps exist
40-59 Low - significant AEO improvements needed
0-39 Very low - unlikely to be cited; consider a content rewrite

Fixing low scores

Each scored page includes specific recommendations:

  • “Add author bio with credentials” - E-E-A-T improvement
  • “Add FAQ schema for the questions in your H2s” - structured data improvement
  • “Add original data or case study” - experience signal improvement
  • “Update publication date and add a ‘last updated’ label” - freshness improvement

Click Create Ticket on any recommendation to add it to the Tickets board for your team.

Specialist Scorecard

For agency plans, the Quality Gate can generate a Specialist Scorecard - a white-label PDF report summarizing a client’s AI citability across all evaluated pages. See Exports & Reports.

Frequently asked questions

What is the AI Citability Score?

The AI Citability Score is a 0-100 measure of how likely an AI engine is to use a page as a source when answering a related question. It is derived from E-E-A-T signals, question-answer structure, entity coverage, structured data, freshness, and competing content.

What does my Quality Gate score mean?

A score of 80-100 indicates high citability and a strong candidate for AI citations, 60-79 is moderate with some gaps, 40-59 is low and needs significant AEO improvements, and 0-39 is very low and unlikely to be cited, so a content rewrite should be considered.

How does the Quality Gate help me fix low scores?

Each scored page includes specific recommendations, such as adding an author bio with credentials, adding FAQ schema for the questions in your H2s, adding original data or a case study, or updating the publication date. You can click Create Ticket on any recommendation to add it to the Tickets board.

What is the Specialist Scorecard?

For agency plans, the Quality Gate can generate a Specialist Scorecard, a white-label PDF report summarizing a client's AI citability across all evaluated pages.